Okanjo (Milwaukee) is a Native Commerce company, focused on transforming content into commerce. Okanjo’s Product Match technology analyzes online publisher content and pairs it with relevant products. These products can be shopped for instantly, allowing readers to purchase without leaving their content. The right product is in the right place at the perfect moment. Okanjo works with premium online publishers, major media companies, and a variety of top brands.
Okanjo continues to collaborate with Lee Enterprises to test their technology. Traffic has more than quadrupled and monetization of that traffic is exceeding expectations. They are working on syndicating that information and expect to sign contracts with numerous publishers in 2018.