BizTimes: Crossing the Valley of Death
Alana Platt waits in a line at the back of an auditorium at the Monona Terrace convention center in Madison.
When it’s her turn, Platt takes her place in the spotlight, in front of a red curtain, and presents the Whitefish Bay-based company she’s been working on for the past year-and-a-half—a fundraising management tool for school districts called Classmunity.
There are 50.4 million students in the U.S. and it takes about $11,600 per year to educate each one. Many schools have to fundraise to meet these costs, but fundraising is disjointed and prone to fraud, she says.